Future of Google.org
In 2004, when Google founders Larry Page and Sergey Brin wrote to prospective shareholders about their vision for the company, they outlined a commitment to contribute significant resources, including 1% of Google’s equity and profits in some form, as well as employee time, to address some of the world’s most urgent problems. That commitment became Google.org.
Google.org is a hybrid philanthrophy, to address world’s most urgent problems and also managing Google Foundation. Google.org is supported financialy as 1% of Google’s equity and profits. Google.org is as “Social Responsible Face of Google” . Google also established the Google Foundation in 2005, which is a separate 501(c)(3) private foundation. The Google Foundation is managed by Google.org and supports Google’s mission and core initiatives as one of our sources of funds for grant making. As of May 2008, Google.org has committed over $85 million in grants and investments to further their initiatives. You can look at the details of Google.org’s projects and investments here.
Now, three years after Google.org was founded, Google is trying to do the best to take things forward. In this blog post of Google; which is posted by Dr. Larry Brilliant, Chief Philanthropy Evangelist of Google.org; Dr. Brilliant tells the future scope of Google.org:
It’s clear that I am most effective in helping to identify “big ideas” and potential partners, as well as raising awareness about society’s biggest challenges. I am therefore very excited to become Google’s Chief Philanthropy Evangelist. I think this is the highest contribution that I can make both to Google.org and to fighting the urgent threats of our day: from climate change to emerging infectious diseases, to issues of poverty and health care. By focusing my energy outwards I hope to be able to spend more time motivating policy makers, encouraging public and private partnerships, and generally advocating for the changes that we must make as a global society to solve these problems. Long-time Googler Megan Smith will take over day-to-day management of Google.org, joining as General Manager to lead us through this transition, in addition to her existing role as Vice President of New Business Development.
One of the first things that Megan will focus on is how Google.org can best achieve its mission. As a first step, Google has decided to put even more engineers and technical talent to work on these issues and problems.
In this global economic crisis, the work Google.org is doing, together with our many colleagues around the world, to help develop cheap clean energy, find and fight disease outbreaks before they sweep the globe, and build information platforms for underserved people globally, is more important than ever. We hope that Google.org will invest more on projects like Flu Trends, RechargeIT, Clean Energy 2030, and PowerMeter and other big companies follow Google to transform their charity organisations into sustainable businesses.
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