There’s a battle emerging over the industry structure of e-books: Amazon has one approach, Barnes & Noble another. Will the clash play out like the computer wars of the late 80s, or the music wars of the late 90s? Let’s take a look.

Years of declining music sales reflect a grim story for the music business — the amount of music people are willing to pay for has dropped dramatically, the unit of business has shifted fundamentally to music by the song, and the preferred medium for acquiring music is now downloading individual songs, rather than purchasing a complete CD. Who is winning in the battle for the soul of the music business? The popular verdict at the moment would certainly be Apple, to the detriment of the traditional music producers and distributors, and with mixed effects for artists.

What are the implications for the current battle over e-books? Amazon.com is certainly gunning for the traditional book business with the advent of its Kindle reader. Note the characteristics of this business model — Amazon sells proprietary hardware, which is linked to a list of electronic books over which they have considerable control, and tied to their website which facilitates just about every aspect of a user’s experience, from the first moment you might become aware that you have a need to getting that need fulfilled, time and time again.

To read the rest of this Harvardbusiness.org blog post, click here.

WPP subsidiary Millward Brown Optimor released its highly regarded annual brand ranking BrandZ Top 100 (PDF) back in April.  It identifies the world’s most valuable global brands as measured by their dollar value.

Topping the list were Internet giant Google, whose brand was valued at a whopping $100 billion, and rival Microsoft which came in second with a $76.2 billion valuation. The report showed Google’s brand value was up from $86 billion last year (an increase of 16% in value), while Microsoft’s rose only 8% in value over the past year.

Note that this is the value of the brand and not the company, and we mustn’t forget Google tends to put its name in all its products so would conceivably get more exposure as Microsoft, which markets far more brands than just one (Windows, Bing, etc.). Then again, Microsoft has been around a heck of a lot longer than Google, as has Coca-Cola which came in third with a brand valuation of $67.6 billion.

To read the rest of this TechCrunch post, click here.

While news from Iran streams to the world, Clay Shirky shows how Facebook, Twitter and TXTs help citizens in repressive regimes to report on real news, bypassing censors (however briefly). The end of top-down control of news is changing the nature of politics. Shirky, a prescient voice on the Internet’s effects, argues that emerging technologies enabling loose collaboration will change the way our society works.

In this Ted Talk which took place at took place at the U.S. Department of State, Clay Shirky tells the effects of Social Media on our livings.
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Internet is developing quickly and changing the ways we live.  There are simple things you can do to save the Earth and money with the help of Internet. You can turn the power of Internet to cool global warming. Read More

Celebrated yearly on 5 June, World Environment Day (WED) is one of the principal vehicles through which the United Nations stimulates worldwide awareness of the environment and enhances political attention and action. WED was firstly established by the UN General Assembly in 1972 to mark the opening of the Stockholm Conference on the Human Environment.The theme for 2009 is climate change and the broader consequences of environmental change, and what societies can do in response.

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