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How Much Is YouTube’s One Minute Worth?


youtube_tvThere’s no doubt that YouTube is the biggest player in online video industry. YouTube outperformed its competitors and has become a winner in video sharing. YouTube is one of  the most succesful web stories of all time, since 2006 and still growing very fast.

When Google acquired Youtube for $ 1.65 B, Google was criticized for paying huge amount of money for a website without a business model. Everybody except Google was thinking that YouTube was overvalued. Video sharing sites have the biggest costs in Internet World. They need really fast servers and huge storage space and the bandwith costs are the highest. Because of the high costs, ROI (return of investment) of online video businesses are very slow. It’s hard to monetize broadband video and the only ways to monetize this type of business are showing ads and subscription.

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Jimmy Wales Tells How They Created Wikipedia


Jimmy Wales recalls how he assembled “a ragtag band of volunteers,” gave them tools for collaborating and created Wikipedia, the self-organizing, self-correcting, never-finished online encyclopedia.

Thanks Ted.com for organizing these unmissable talks.

How Entrepreneurs Are Feeling in Downturn


You can’t go a day without mention of the “credit crunch” in the media.  Everyday, new companies goes bust and the unemployment numbers are bleak. The unemployment rate hit 8.5 in US in March (8.1 in US in February).

Being an entrepreneur has always been a hard thing but in these tough times, it gets harder. Starting a new business or trying to expand a current business needs very much courage, when you look at around and see all those bust companies and unemployed people . We wondered and searched the net to learn how the entrepreneurs are handling the downturn.

Courage
A recent survey shows, 45% of entrepreneurs says “Yes”, 35% says “No” and 21% says “Not Sure” to the  “Is now the time to launch a new business?” question. Also in the US,69% of entrepreneurs stated that they will continue with their business growth plans despite the prevailing economic climate. Even in downturn, brave entrepreneurs are going on their ways and launching new businesses.

Resistance

Fear is a fatal feeling in the downturn; but feeling of hope is very important to take risks. Some desperate entrepreneurs won’t be able to resist the downturn but 78% of entrepreneurs expect their business to survive this downturn.

Responsibility

Companies are squeezed by the recession and the surplus of some companies reduced and become insufficient to pay salaries and bills. Some entrepreneurs cut own pay to stay alive and not to cut jobs. This is unusual even for a recession but a very responsible attitude. What a business owner tells is, “All those small-business books say, ‘Pay yourself first.’ [But] not paying myself enabled me to keep a couple of other people around,” he says. “It’s not [the employees'] fault that I bet on growth.”

You can read these, if you want to read more about this topic:

How entrepreneurs are feeling@ CNNMoney

Entrepreneurs Cut Own Pay to Stay Alive@ Wall Street Journey

When Words Aren’t Enough To Describe Web 2.0


Web 2.0 started as a revolution that uses the web to link people together. Web 2.0 means communicating, sharing, discussing and trading online in very useful ways never possible before. Web 2.0 simplifies collaboration and information exchange. But words aren’t enough to describe Web 2.0 .These extremely enjoyable videos describe Web 2.0 in  the most creative ways.
Michael Wesch is Assistant Professor of Cultural Anthropology at Kansas State University and leads the Digital Ethnography Working Group. On Nov. 20, 2008, CASE and The Carnegie Foundation for the Advancement of Teaching honored Wesch as Professor of the Year. Proffessor Wesch was trying to find a way to describe Web 2.0 for a paper that he was writing and found that words were not quite enough – instead he created the videos; “Web 2.0: The Machine is Us/ing Us” and “Information R/evolution”



by Michael Wesch

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Finally Google Analytics API Launched


logo_gaThe long time awaited the public beta version of Google Analytics API is finally available. The API will allow developers to extend Google Analytics in new and creative ways that benefit developers, organizations and end users.

Developers can develop applications that access Google Analytics API and integrate Google Analytics API into their existing products and create innovative dashboards for end-users. Developers hae already developed very good examples of how-to use Google Analytics API. You can check out examples and learn more about the API from this official Google Analytics Blog post.

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